https://indianaburnett.co.nz/blog daily 0.75 2020-09-15 https://indianaburnett.co.nz/blog/how-to-turn-around-unproductive-day monthly 0.5 2020-09-23 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f5fece1d4445e2f93aebbda/1600844763601/shamblen-studios-desktop-012.jpg Blog - Three ways to turn around an unproductive day Scenic shot of the beach with waves hitting the rocks. https://indianaburnett.co.nz/blog/four-ways-to-grow-your-business-on-social-media monthly 0.5 2020-09-23 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f5fe816748c6356e681b0bb/1600120885330/Indiana+Burnett+Marketing+%7C+4+Ways+to+grow+your+business.png Blog - Four ways to grow your business on social media Bright natural dining room nook with vases plates and fruits on the table. https://indianaburnett.co.nz/blog/understanding-instagram-insights monthly 0.5 2020-09-23 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f602abf817dfc42629e3eca/1600138007644/Indiana%252BBurnett%252BMarketing%252B%25257C%252BUnderstanding%252BInstagram%252BInsights Blog - Understanding your Instagram Insights Happy smiling woman with curly hair lounging on couch. https://indianaburnett.co.nz/blog/working-from-home-bingo monthly 0.5 2020-09-23 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f5fe950dfa29d0b1faa8cf9/1600844791924/Indiana+Burnett+Marketing+%7C+Working+from+home+Bingo.png Blog - Resource: Working from home Bingo Pretty Caucasian woman at the beach smiling at camera. https://indianaburnett.co.nz/contact daily 0.75 2020-12-17 https://indianaburnett.co.nz/about daily 0.75 2020-12-07 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f570e6ef2eba344a93422e6/1599540853532/Indiana-Burnett-Marketing.jpg About - My background. I have more than 10 years of experience working in the marketing and communications industry, specialising in social media and writing. I've worked at some of New Zealand's leading media publishing companies, including Fairfax Media, Bauer Media, and Yahoo New Zealand. Over the years I've written for a range of lifestyle magazines and websites, including Good Health & Wellbeing (formerly Good Health Choices), NZ Woman's Weekly, Bride & Groom, TV Guide, and Yahoo New Zealand website. More recently, I worked as a social media specialist for Bank of New Zealand and Mosh Social Media agency, working with clients including Airbnb, Yale, Love Racing, and Sudima Hotels. During this time, I also worked part-time on the side, helping small business owners grow their social media following and promote their products. At the start of 2020, I launched my social media and content consulting business. Indiana Burnett Marketing's purpose is to help time-poor small to medium-sized companies increase their brand awareness, grow engagement, and generate sales via social media and copywriting. https://indianaburnett.co.nz/home daily 1.0 2020-12-22 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f67eefcb20b912679a40bc3/1600647207984/Website+orange+icons+2.png Home hand-drawn empty pill bottle icon https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f67ef0bd78cc314d221ccbe/1600647089283/Light+bulb+orange+icon+2.png Home hand-drawn armchair icon https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f67eee5ff16fc496cb69c6c/1600647111390/Shop+orange+icon+2.png Home hand-drawn aim target icon https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f67eed36875941e58eee2aa/1600647366339/Laptop+orange+icon+2.png Home hand-drawn simplified needles in back acupuncture icon https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f570d7a36732345b418cfdd/1600052295958/Indiana-Burnett-Marketing.jpg Home - My background. I’m Indiana, a New Zealand social media and copywriting specialist. With more than 10 years of experience in the marketing and communications industries, I’ve worked with some of New Zealand’s leading media publishing companies, big brands, corporates and small businesses to help them share their story and grow their business. I love working collaboratively with businesses to set in place a social media strategy and content plan, share their brand story and expertise via social media and content marketing, and help increase sales and engagement through targeted ad campaigns. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5fb44b4a3a66fe2ea0f06324/1605651298002/Brands.png Home https://indianaburnett.co.nz/services daily 0.75 2020-12-17 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f6ac2fcc1a4e465a68973d5/1600832258641/Website%252Borange%252Bicons%252B2.jpg Services hand-drawn aim target icon https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f6ac3158348226f1a4adebb/1600832285148/Shop%252Borange%252Bicon%252B2.jpg Services hand-drawn empty pill bottle icon https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f6ac2e9ec8ebd4ff433b00b/1600832240610/Laptop%252Borange%252Bicon%252B2.jpg Services hand-drawn simplified needles in back acupuncture icon https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/t/5f6ac32905bd7d5c887019a0/1600832303258/Light%252Bbulb%252Borange%252Bicon%252B2.jpg Services hand-drawn armchair icon https://indianaburnett.co.nz/portfolio daily 0.75 2020-12-22 https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5fe160e2e77a3c5c7edb0bc5/1608606792046/Indiana+Burnett+Marketing+%7C+CoolBunch+website.JPG Portfolio WEBSITE COPYWRITING: Copywriting for the launch of New Zealand baby and toddler clothing and product business, CoolBunch. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5fd02bef75f5e50485686b1a/1608606804961/Indiana-Burnett-Marketing-Bootleggers-purple.png Portfolio CONTENT CREATION: A social media photoshoot for my client Snowball Effect to use when advertising Bootleggers capital raise. I planned, styled, photographed and edited this shoot. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5fd02bef89fd2c07d1fa4a12/1608606813881/Indiana-Burnett-Marketing-Bootleggers-shadow.png Portfolio CONTENT CREATION: A social media photoshoot for my client Snowball Effect to use when advertising Bootleggers capital raise. I planned, styled, photographed and edited this shoot. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5fd02bef8f1ddd5ccbd3bf53/1608606818709/Indiana-Burnett-Marketing-Bootleggers-tonic.png Portfolio CONTENT CREATION: A social media photoshoot for my client Snowball Effect to use when advertising Bootleggers capital raise. I planned, styled, photographed and edited this shoot. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5fd02bef5347e801a81764de/1608606823986/Indiana-Burnett-Marketing-Zoom-Health-Breakfast.png Portfolio CONTENT CREATION: A social media photoshoot for my client Snowball Effect to use when advertising ZOOM Health's capital raise. I planned, styled, photographed and edited this shoot. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5fa1d72512300f2560892e08/1608248442130/Indiana+Burnett+Social+Media+ad+examples.png Portfolio SOCIAL MEDIA AD CAMPAIGNS: Examples of recent social media ad campaigns and posts that I've created for a few of my clients. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5fa1d69fe2cc067529fbc738/1608248477333/Snowball+Effect+blog.jpg Portfolio BLOG WRITING: An article (which is part of an ongoing content series on investing and raising capital) that I wrote for my client Snowball Effect. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe5e/1608248509846/Screen+Shot+2020-07-17+at+1.31.34+PM+copy.png Portfolio MAGAZINE WRITING: An article on how to plan a fabulous bachelor and bachelorette party for Bride & Groom magazine. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f83e0d342af1a2835455f04/1608248525360/Made4Baby+ads+2.png Portfolio SOCIAL MEDIA AD CAMPAIGNS: A social media conversion and retargeting ad campaign for my e-commerce client Made4Baby. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f83e1a570b2512ccaceb138/1607478675567/Screen+Shot+2020-10-12+at+5.51.48+PM.png Portfolio BLOG WRITING: An article for my client Snowball Effect, which outlines the four key stages of preparing for a capital raise. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f83e2be27466f23a404ae87/1607478570156/Screen+Shot+2020-10-02+at+12.18.57+PM.png Portfolio SOCIAL MEDIA MANAGEMENT: Social media post for my client CtoMi, which shares a little about the brand's New Zealand heritage. Copy by me, image supplied. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe66/1608248561962/Screen%2BShot%2B2020-09-07%2Bat%2B12.05.04%2BPM.jpg Portfolio SOCIAL MEDIA AD CAMPAIGN: Social media ad from a campaign for my client Snowball Effect's capital raise for Little Island. Copy by me, image supplied. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe60/1608248586625/Snowball%2BCOVID-19%2Bblog%2Barticle%2Bmockup.jpg Portfolio BLOG WRITING: An article for my client Snowball Effect about how they raised $3.2m for Little Island during COVID-19. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe5c/1608248598705/Screen%252BShot%252B2020-09-04%252Bat%252B11.30.36%252BAM.jpg Portfolio SOCIAL MEDIA AD CAMPAIGN: Social media ad for my e-commerce client Made4Baby. Copy and graphics by me, photo credit: Amanda Thomas Photography. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe62/1608248619518/Screen+Shot+2020-09-07+at+11.52.16+AM.png Portfolio MAGAZINE WRITING: A magazine article on how to plan a marquee wedding for Bride & Groom magazine. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe64/1607478593505/Snowball%2BOrchestra%2Blaunch.jpg Portfolio WRITING: An article for my client Snowball Effect, introducing their new product, Orchestra. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe68/1607478599986/Screen%2BShot%2B2020-09-07%2Bat%2B12.09.19%2BPM.jpg Portfolio SOCIAL MEDIA AD CAMPAIGN: A social media ad for a campaign for nutritionist and author, Claire Turnbull. Copy by me, image supplied. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f572bce58ec0849a00e04bb/1607478614960/Screen+Shot+2020-09-08+at+6.58.44+PM.png Portfolio MAGAZINE WRITING: An article on New Zealand celebrities and their pets for Good Health & Wellbeing magazine. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f572c49746c776c65cdf243/1607478645486/Screen%2BShot%2B2020-09-08%2Bat%2B7.01.08%2BPM.jpg Portfolio WEBSITE COPYWRITING: A website landing page copy update and redesign project for my client, Snowball Effect. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f572bc7020c314b1f0f9122/1607478621708/Screen+Shot+2020-09-08+at+6.58.58+PM.png Portfolio MAGAZINE WRITING: An article on wellbeing female entrepreneurs for Good Health & Wellbeing magazine. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe6a/1607478653593/Screen%252BShot%252B2020-09-07%252Bat%252B12.09.51%252BPM.jpg Portfolio SOCIAL MEDIA AD CAMPAIGN: A social media campaign for my e-commerce client Made4Baby, to promote their The Baby Show free offer. https://static1.squarespace.com/static/5f56f1cb0328006fa8fffcf2/5f56f1d40328006fa8fffe5b/5f56f1d40328006fa8fffe6c/1607478632506/Screen%2BShot%2B2020-09-07%2Bat%2B12.16.01%2BPM.jpg Portfolio MAGAZINE WRITING: Cover story article with Kayla Cullen for Good Health & Wellbeing magazine. https://indianaburnett.co.nz/instagram daily 0.75 2020-09-14