Digital marketing services

From strategic social media coaching and consulting to low-fi social media content and long-form content writing, I offer a range of digital marketing services to help your business authentically cut through the noise and get noticed.

Social media coaching

During a social media coaching session, you’ll gain clarity, solutions and a framework to help you confidently create and share content.

If you’ve been feeling…

  • Unmotivated to create and share social media content

  • Inconsistent and are looking for accountability

  • Like your content is random and lacks strategy

  • Unsure what to share on social media

  • Overwhelmed and lack the systems to streamline content creation

  • Unsure how to find your community and how to convert them into buyers.

Then let’s work together to…

  • Pinpoint the moments and topics that get you excited to share

  • Create a realistic structure that will help you build consistency

  • Clarify positioning and messaging so you share strategically

  • Identify the themes, topics and moments you will own

  • Create a streamlined system that’s realistic for your life

  • Identify unique ways to reach, attract, and retain a community that is ready to buy.

Coaching details

  • A coaching session is best suited for businesses or entrepreneurs who want clear, actionable advice on their social media marketing.

  • A 60-minute coaching session via Google Meet

    Actionable next steps will be emailed following your coaching session

    One week of email support

  • NZD $475 + GST

    Payment is due prior to your session to secure your coaching spot.

  • "I booked a social media coaching session with Indiana for my business Quick Shot Content, and it was honestly such a game-changer. I came away with loads of practical tips tailored to my brand, plus a fresh boost of motivation to actually show up online (without the overwhelm). Indiana just gets it; she knows how to simplify the social media chaos and help you create a plan that feels doable and authentic. If you're a creative or small business owner looking to feel more confident and clear about your content, I can't recommend her enough!"

    — Laura Court, Quick Shot Content

  • "Indiana has such a genuine, fresh and unique approach to marketing that really aligned with my own values and vision as a business owner. Sometimes you get stuck in the weeds of your own business and the outside perspective and ideas is so invaluable to re-excite you about showing up again. I couldn't recommend one of Indianas coaching sessions enough."

    Brooke Wyatt, Olivier Studios

  • "I booked a session with Indiana to get some clear guidance on how to better run our Facebook ads, and it was well worth it! I came away with lots of information and practical steps I could take to improve the results of our ads, as well as better ideas for content and copy. Indiana provided lots of notes after the session that I could refer back to. We then caught up for a quick session to check the changes I made. This was super helpful for last-minute questions. Highly recommend working with Indiana, she is a wealth of knowledge and shares it willingly."

    Jess, Cozy Crops

  • "Indiana has a wealth of knowledge when it comes to marketing and social media. After working together, I have a much better understanding of how to create and track my social media ads."

    — Amanda Thomas, Thomas & Co Studio

  • “Really great insights from Indiana on building a brand. I've recently pivoted a previously creative business into a new field, and the session with Indiana helped me understand the content creation work involved in the new area of work.”

    — Olga Macagon

  • "Thank you so much for yesterday's social media coaching session! Made me realise there is a lot of tools at our disposal that we aren't using that could really help us. Thank you!”

    — Hannah, IVS Training

  • “Indiana has a wealth of knowledge. I left the social media coaching call feeling far more confident and excited about increasing my brand's awareness online. She provided useful frameworks for planning and implementing action and offered great advice about our target audience and how to generate effective content.”

    — Alana Bridger, Central Audiology Taranaki

Website content writing

Is your company blog gathering dust? Or do you have a pile of glowing customer reviews, but no written client case studies to back them up? I’m here to help!

Long-form written website content helps build brand credibility, audience trust, and increases website traffic.

I am a trained journalist with over 15 years of experience writing for lifestyle, entertainment and B2B publications and websites.

CONTENT WRITING I CAN HELP YOU WITH:

Company blog articles

Customer case studies

Educational articles

Thought leadership articles.

Minimum of two articles per project booking.

“Indi is a superstar in the digital marketing world! She has worked with us on our Orchestra product to create case studies, blogs and LinkedIn campaigns. These have been of the highest quality and helped drive leads through to our website. I would recommend her to anyone looking for an extra marketing resource.”

— Ben Stonyer, Sharesies

Low-fi video content creation

Want to share authentic, scroll-stopping video content of your business and team? But lack the time to film and edit? I’m here to help.

A LOW-FI VIDEO CONTENT SHOOT INCLUDES:

  • A virtual kick-off meeting

  • A 1-2 hour or half-day low-fi video shoot for social media use - shot on iPhone

  • Edited Reels and the raw B-roll footage delivered to you post shoot.

To learn more about how I can help your business shine with low-fi social media content creation, please get in touch for a quote.

Low-fi content shoots are only available in Auckland.

Social media management

Social Media Management - Indiana Burnett Marketing

Struggling to keep up with your business’s social media? I provide done-for-you social media management to help your brand stand out online with captivating, on-brand content that attracts and converts your ideal customers.

SOCIAL MEDIA MANAGEMENT IS FOR YOUR BUSINESS IF YOU:

Don’t have the time to post on your business social media accounts

Are ready to outsource but don’t want to hire a full-time employee

Want your business to show up online with high-quality and on-brand content that is backed by strategy and data

Want to attract your ideal audience and build an engaged community 

✓  Want to reach your social media goals and track your results.

“Indiana has been instrumental in helping us deliver business growth for our clients through digital marketing. Her knowledge of all things social media and her creativity and copywriting skills make her an asset to the team.”

— Sophie Pollard, Campbell + Co

Social media ad campaigns

Increase brand awareness, reach new customers, and retarget existing ones through scroll-stopping, strategically targeted paid advertising on Facebook, Instagram, or LinkedIn.

SOCIAL MEDIA ADVERTISING IS FOR YOU IF YOU:

Already have a strong organic social media plan in place

Want to drive more traffic to your website, increase online sales and generate leads

Want your business to show up online with high-quality and on-brand ads that are backed by strategy and data

Want to attract your ideal customer and reconnect with existing or past customers

Have a library of high-quality imagery and videos to use.

Client advertising results

$1,311,673 

The purchase conversion value for one social media paid advertising client in one year.

16.61 ROAS

The average return on ad spend (ROAS) generated for Meta ad campaigns in one year.

10,261 Leads

The number of new leads for one social media advertising client in one year.